Identity
How we use logos, colours, and fonts to create our brand
Logos
Do not place any objects such as graphics or text too close to the logo. Make sure to keep the logo at a legible size, and do not stretch nor deform the logo.
Main logo
Main logo adjusted for dark backgrounds
Logo variation
Colors
These are the Athena brand colors. Try to adhere to them, but other colours may be used for illustrations.
#52242C
#DF383B
#FFFFFF
#A91E38
#B15C6E
#FFE4D3
#FFF6EA
#FFECEB
#D42F4C
Typography
Quattrocento Bold
Used for headings and text that needs to be emphasized.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
-«+»!?.*\/()£€$¥¢+−±÷=
Quattrocento
Used for body text.
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
-«+»!?.*\/()£€$¥¢+−±÷=